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Is your website NOT mobile-friendly? Now is the time to fix it.

Google is continuing their push to better accommodate the growing trend of mobile use, and they are redefining how “mobile-friendliness” affects your site’s search rankings. Starting April 21, according to this post on the Google Webmaster Central Blog, Google search results will start seeing the effects of this latest change. What does this mean for you?

In Blog, Google, Google Search, Marketing, Mobile device, Online advertising, Responsive web design, Search engine optimization, Search Engine Optimization, Web search engine, Website

Upcoming Social Media & Digital Marketing Classes in Knoxville March Edition

As I mentioned on the blog before, digital marketing and social media classes are one of the three ways we help businesses at Baker Labs (the other two are Contracting and Coaching). Classes normally have a few students, and in the three hours of class we cover the basics of social media and digital marketing.  Students leave with actionable help on getting started, or taking their next digital steps, and I always learn about an interesting business!

In Classes, Digital Marketing, LinkedIn, Business, Business development, Competitive advantage, Facebook, Google, Marketing, Social media, Social media marketing, Twitter

Sample - How To Post


INTRODUCTION:

Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.

Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant keywords. Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.

Need some inspiration? Check out these "How-To" examples from the HubSpot blog:

Upcoming Social Media & Digital Marketing Classes in Knoxville August Edition

As I mentioned on the blog before, digital marketing and social media classes are one of the three ways we help businesses at Baker Labs (the other two are Contracting and Coaching). Classes normally have a few students, and in the three hours of class we cover the basics of social media and digital marketing.  Students leave with actionable help on getting started, or taking their next digital steps, and I always learn about an interesting business!

In Classes, Digital Marketing, Blog, Content marketing, Facebook, Google Analytics, Marketing, Social Media, Social media, Twitter

It's Totally You, Facebook.

It’s totally you, Facebook.

In Digital Marketing, Facebook, Lydia Leavitt, Online Communities, Social Media, Social Networking, Youth

Are We There Yet?

I’ve always known the length of certain things is important. Our drive to my grandparents’ house each summer, which, by the way, seemed to take forever. I would really have preferred to transport over.

In Characters per line, Digital Marketing, Kevan Lee, Facebook, Headline, Social Media, Twitter

Upcoming Social Media & Digital Marketing Classes in Knoxville April Edition

As I mentioned on the blog before, digital marketing and social media classes are one of the three ways we help businesses at Baker Labs (the other two are Contracting and Coaching). Classes normally have a few students, and in the three hours of class we cover the basics of social media and digital marketing.  Students leave with actionable help on getting started, or taking their next digital steps, and I always learn about an interesting business!

In Digital Marketing

Using Social Media as a Cost-Effective Means of Marketing

If your business is going through a down period in terms of sales or just has to abide by a strict budget, chances are you don't want to spend a ton of money on marketing.

In Digital Marketing, Internet marketing, Business, Facebook, Marketing, Marketing and Advertising, Social Media, Social media

Consistency is the Key

Consistency is the key to successful marketing.  Being a constant force with a similar message equals success with your clients and your customers.  Let me tell you a story about bad messaging.

In Digital Marketing, Business, Consistency, Customer, Marketing, Message