January 15, 2016 | by Hannah Thompson
As part of a comprehensive inbound marketing strategy, we build and update websites for many of our clients. During our kickoff website design meeting, “How do I choose a good domain name?” is undoubtedly one of the top questions asked by our clients. Because of this, I decided to write a blog post that lists a few quick and dirty dos and don’ts of how to go about choosing a good domain name.
November 16, 2015 | by Gavin Baker
Take a look around and you’ll see that we are in the midst of a technological boom that is sweeping the nation. It’s no surprise that the old marketing methods (like commercials and newspaper advertising) we have grown so accustomed to are being buried by digital marketing techniques. In fact, statistics show that traditional marketing (also known as outbound marketing) is starting to lose its overall effectiveness. Inbound marketing, on the other hand, is growing in popularity among health care professionals because it embraces the new ways in which people seek medical treatment.