March 19, 2015 | by Gavin Baker
These days, having a stellar online presence is a necessity. Gone are the days of "brochure websites", sites that were lacking in information and interactivity. Even if your new business largely comes from word-of-mouth and other referrals, your prospects will certainly stop by your website to find a phone number, contact email or your address. You want that initial view to be positive and reinforce their decision to consider doing business with you. If your website photos are from 2003 and your site is built in Flash, you better believe you are losing new business. Why you might ask?
March 13, 2015 | by Gavin Baker
Google is continuing their push to better accommodate the growing trend of mobile use, and they are redefining how “mobile-friendliness” affects your site’s search rankings. Starting April 21, according to this post on the Google Webmaster Central Blog, Google search results will start seeing the effects of this latest change. What does this mean for you?