--- title: Baker Labs Digital Marketing for Doctors & Medical Practices - Marketing for Doctors & Medical Practices | Hannah Thompson description: Baker Labs Digital Marketing for Doctors & Medical Practices - Marketing for Doctors & Medical Practices --- [![cropped-Baker-Labs-Inbound-and-Digital-Marketing-Knoxville-Tennessee.png](https://blog.bakerlabs.co/hs-fs/hubfs/cropped-Baker-Labs-Inbound-and-Digital-Marketing-Knoxville-Tennessee.png?width=360&height=76&name=cropped-Baker-Labs-Inbound-and-Digital-Marketing-Knoxville-Tennessee.png "cropped-Baker-Labs-Inbound-and-Digital-Marketing-Knoxville-Tennessee.png")](https://bakerlabs.co/) - [Inbound Marketing](https://bakerlabs.co/inbound-marketing-methodology/) - [About](https://bakerlabs.co/about-baker-labs/) - [Resources](https://bakerlabs.co/healthcare-marketing-resources/) - [Testimonials](https://bakerlabs.co/testimonials/) - [Contact](https://bakerlabs.co/contact-us/) - [Blog](https://blog.bakerlabs.co/) ## Hannah Thompson ### Recent Posts ### [How Inbound Marketing Can Knock Out Your Competition with a One-Two Punch August 5, 2016 | by Hannah Thompson **What is your company the world’s best at?** Do your buyers know? Do your competitors know? Do YOU really know? Whether you provide a service that can solve a major problem, sell a product that makes an annoying task less annoying or you have the most incredible customer care anyone could ever experienced, it’s vital to the survival of your company that you be the world’s best at *something*. In Digital Marketing, Inbound Marketing](https://blog.bakerlabs.co/inbound-marketing-can-knock-competition-one-two-punch) ### [How Google Works & Why It Matters to You July 11, 2016 | by Hannah Thompson Think of a question and type it into Google. In Digital Marketing, Google, Google ranking, Inbound Marketing, Search Engine Optimization, Website, website authority, website relevance](https://blog.bakerlabs.co/how-google-works-why-it-matters-to-you) ### [A Beginner's Guide to Blogging Effectively June 30, 2016 | by Hannah Thompson Remarkable website content is critical to an effective inbound marketing strategy and blogging is one of the best ways to create this content. In fact, companies who blog receive 67% more leads and see 13x greater return than those who do not. ([HubSpot](http://blog.hubspot.com/marketing/business-blogging-in-2015#sm.00001nyh8h5wmsep3q88acd9abor5)). By blogging, you will also:](https://blog.bakerlabs.co/beginners-guide-blogging-effectively) In Blogging, Digital Marketing, Inbound Marketing, Website ### [How Creative Website Content Will Improve Your Marketing Strategy June 21, 2016 | by Hannah Thompson Your website is the first place people go to learn more about you, your company, and what you represent. After a few minutes of browsing, they’ll decide whether or not that first impression is enough to keep them there. While the visual appeal of a website is certainly important to attracting new visitors, a website’s main purpose is to engage them and turn potential buyers into customers. You can’t do that without offering them something valuable to consume and that’s where website content comes into play. In Blogging, Digital Marketing, Inbound Marketing, Search Engine Optimization, Social Media, Website](https://blog.bakerlabs.co/creative-website-content-will-improve-marketing-strategy) ### [5 Social Media Marketing Tactics People Hate May 25, 2016 | by Hannah Thompson Have you ever been on a blind date? If you haven’t, I’m sure you can imagine how awkward one could be, especially if you’re being set up by a friend… or worse: your mom. In Digital Marketing, Facebook, hashtags, Inbound Marketing, Social Media, social media management, Twitter](https://blog.bakerlabs.co/5-social-media-marketing-tactics-people-hate) ### [3 Digital Ways to Grow Your Personal Brand April 13, 2016 | by Hannah Thompson You are many different things to many different people. Take me, for example. I’m a mother, a daughter, a sister, a niece, and a soon-to-be aunt. I’m also a coach, an artist, a mentor, and  an account coordinator of this inspiring [company](http://bakerlabs.co/). You probably fulfill similar roles as well. But who does the *public* know you as? Or more importantly, who do you *want* the public to know you as? Take a minute to think about it. (Seriously… take a minute.)](https://blog.bakerlabs.co/3-digital-ways-grow-personal-brand) In Blogging, Digital Marketing, personal branding, Social Media, Tumblr, Website, WordPress ### [The Key to Creating Interesting Marketing Content for a Boring Industry February 26, 2016 | by Hannah Thompson Let’s face it. While every industry plays an important (yet sometimes subtle) role in how people live their daily lives, not *every* industry gives the public the same thrills and chills as another. For this reason, [Seth Price](http://sethprice.net/) interviewed [Dan Moyle](https://www.linkedin.com/in/danielmoyle) in his podcast entitled: [Making Inbound Marketing Work for Boring Industries](http://craftofmarketing.com/dan-moyle/).](https://blog.bakerlabs.co/the-key-to-creating-interesting-marketing-content-for-a-boring-industry) In Blogging, analytics, Dan Moyle, Digital Marketing, HubSpot, Inbound Marketing, podcast, Search Engine Optimization, Seth Price, Social Media ### [The Dos & Don'ts of Choosing a Good Domain Name January 15, 2016 | by Hannah Thompson As part of a comprehensive inbound marketing strategy, we build and update websites for many of our clients. During our kickoff website design meeting, “How do I choose a good domain name?” is undoubtedly one of the top questions asked by our clients. Because of this, I decided to write a blog post that lists a few quick and dirty dos and don’ts of how to go about choosing a good domain name. In domain name, keyword research, Inbound Marketing, Search Engine Optimization, Website](https://blog.bakerlabs.co/the-dos-donts-of-choosing-a-good-domain-name) ### [6 Ways to Move Your Call-to-Action Graphics from Boring to Brilliant November 30, 2015 | by Hannah Thompson A [Call-to-Action](http://blog.hubspot.com/marketing/what-is-call-to-action-faqs-ht) (or CTA) is one of my favorite inbound marketing tools because it blends a variety of persuasive techniques to create a visual that is the crux of [lead generation](http://bakerlabs.co/the-four-cornerstones-of-building-a-solid-inbound-marketing-foundation/). In essence, it won’t matter how good your [offer](http://bakerlabs.co/the-four-cornerstones-of-building-a-solid-inbound-marketing-foundation/) is if no one downloads it, and no one will download it if your CTA is not effective.](https://blog.bakerlabs.co/6-ways-to-move-your-call-to-action-graphics-from-boring-to-brilliant) In Digital Marketing, lead generation, CTA, graphic design, Inbound Marketing, Website [All posts](https://blog.bakerlabs.co/all) [Next](https://blog.bakerlabs.co/author/hannahbl/page/2) ### Recent Posts ### Topic Cloud - 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